Finpro 2017-07-12T14:11:30+00:00

Finpro

Succeeds in Social Sales with Employee Advocacy

What the client says…

“Employee advocacy has increased and improved our reach remarkably. Thanks to Smarp’s advanced analytics functionality, we know exactly how much. We know what kind of content creates traction – not just generally but specifically in our target audience. This way we can keep on improving the quality of content continuously. Taking Smarp into use has also increased the traffic at Finpro.com.”

Mikko Laaksonen, Digital Communications Specialist, Finpro

“I like Smarp, as it has been extremely easy to take into use and the user gets the hang of things really fast. Daily use is a pleasure, as the user interface is easy and simple. The gamification aspect of competing against others on a leaderboard is a good and intelligent way to encourage employees to join the program. However, now that Employee Advocacy has been established and we understand its benefits, there is no need for further incentives. In my opinion, Employee Advocacy is an optimal tool for discovering information and sharing it further and it works extremely well in globally distributed organizations such as Finpro.”

Mikael Virkki, Advisor, Finpro

What the client says…

“Employee advocacy has increased and improved our reach remarkably. Thanks to Smarp’s advanced analytics functionality, we know exactly how much. We know what kind of content creates traction – not just generally but specifically in our target audience. This way we can keep on improving the quality of content continuously. Taking Smarp into use has also increased the traffic at Finpro.com.”

Mikko Laaksonen, Digital Communications Specialist, Finpro

“I like Smarp, as it has been extremely easy to take into use and the user gets the hang of things really fast. Daily use is a pleasure, as the user interface is easy and simple. The gamification aspect of competing against others on a leaderboard is a good and intelligent way to encourage employees to join the program. However, now that Employee Advocacy has been established and we understand its benefits, there is no need for further incentives. In my opinion, Employee Advocacy is an optimal tool for discovering information and sharing it further and it works extremely well in globally distributed organizations such as Finpro.”

Mikael Virkki, Advisor, Finpro

What the client says…

“Employee advocacy has increased and improved our reach remarkably. Thanks to Smarp’s advanced analytics functionality, we know exactly how much. We know what kind of content creates traction – not just generally but specifically in our target audience. This way we can keep on improving the quality of content continuously. Taking Smarp into use has also increased the traffic at Finpro.com.”

Mikko Laaksonen, Digital Communications Specialist, Finpro

“I like Smarp, as it has been extremely easy to take into use and the user gets the hang of things really fast. Daily use is a pleasure, as the user interface is easy and simple. The gamification aspect of competing against others on a leaderboard is a good and intelligent way to encourage employees to join the program. However, now that Employee Advocacy has been established and we understand its benefits, there is no need for further incentives. In my opinion, Employee Advocacy is an optimal tool for discovering information and sharing it further and it works extremely well in globally distributed organizations such as Finpro.”

Mikael Virkki, Advisor, Finpro
Finpro logo | Smarp Success Stories

Finpro is a public organization that helps Finnish SMEs become international, encourages foreign direct investment in Finland and promotes tourism. Finpro manages major national projects including Cleantech Finland, Future Learning Finland and FinlandCare. Finpro is Export Finland, Visit Finland and Invest in Finland, and it is part of the Team Finland network.

Finpro logo | Smarp Success Stories

Finpro is a public organization that helps Finnish SMEs become international, encourages foreign direct investment in Finland and promotes tourism. Finpro manages major national projects including Cleantech Finland, Future Learning Finland and FinlandCare. Finpro is Export Finland, Visit Finland and Invest in Finland, and it is part of the Team Finland network.

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