The Challenge

MuleSoft’s mission is to help organizations change and innovate faster by connecting the world’s applications, data and devices. MuleSoft provides the leading platform for building application networks. Before MuleSoft started looking into an Employee Advocacy solution, it was on the lookout for new ways to find leads. They also wanted to expand its employees’ and executive team’s thought leadership in a smart way.

The Solution

Employee Advocacy was a good way to help MuleSoft’s employees share relevant content and get their viewpoint on multiple areas relevant to the company out in the tech world. The company looked at numerous vendors, and Smarp did it the way MuleSoft preferred; the tool did not have additional features that could get in the way of people adopting it. MuleSoft started to use Smarp in February 2016.